An inspiring brand identity can make all the difference to your business. To create it, we will work on the pillars of your project.
Your brand is not just a logo, but the entire visual universe that surrounds and identifies your business. It is a professional, cohesive identity with a colour palette, defined fonts and exclusive and differentiating design patterns and illustrations. It is a set of elements that will help us take your brand to where you want it to be in the market.
Our work process is a journey that will help you gain focus and to have more confidence and clarity.
After you contact us, we will arrange a brief meeting with you (around 30 minutes), so that we can get to know each other better and discuss your project and objectives.
After the meeting we will send you a proposal that will include the terms and conditions of the project, the various phases, a questionnaire, the contract, and the first invoice. Once we have received the signed contract, payment of the first invoice and the completed form, we're ready to start. We'll agree on a start date for the project and set up a longer meeting (around 1 hour) to clarify any questions we might have about your business, your goals and your graphic references.
Duration: 2 weeks
This is a key stage in our work process, from which we create our roadmap for constructing a solid brand. Your brand, and your products and services, should be based on a strategy. So, before starting on the design, we research the essence of your business, carry out an in-depth study of your project, your history and your competitors.
Duration: 2-3 weeks
This is the design phase of your branding. We will translate the foundations of your business into captivating, iconic and durable visual identities. Together we will decide on the fonts, colours and shapes based on the previously-defined strategy.
We will construct a brand universe in line with your needs, to boost your business and build its credibility.
As well as being visually appealing, the creative work must be meaningful and impactful, so we must never lose sight of the strategic line we have defined.
Duration: 1 week
Once we have established the foundations of your branding, we will design the set of elements that will give meaning to your brand. We will bring together everything that was decided on during the previous steps and use them to implement the different elements as agreed.
Duration: 1 week
Once we have implemented the design, we will follow-up to evaluate the result of the project. Don't worry, we know that many questions may arise when implementing your new corporate identity, which is why, over a period of two weeks we'll be on hand to guide you as you continue to apply your new brand image across all the elements you need in your day-to-day work.
This varies according to project but, in general, it would take 5 to 7 weeks to build your visual identity.
The ideal pack for brands that are just starting out.
+ Questionnaire and initial meetings
+ Strategy
+ Mood board
+ Main logo, secondary logo and favicon in different versions for use in online and offline media
+ Colour scheme
+ Typography and fonts
+ Brand manual
+ ESSENTIAL set of applications (business cards, letterhead, e-mail signatures. etc. – up to four applications to choose from)
Specifically for entrepreneurs who need everything: brand, logo and assets.
+ Questionnaire and initial meetings
+ Strategy
+ Mood board
+ Main logo, secondary logo and favicon in different versions for use in online and offline media
+ Colour scheme
+ Typography and fonts
+ Ilustración. Pack de iconos personalizados.
+ Brand manual
+ PREMIUM set of applications (business cards, letterhead, e-mail signatures. etc., choose from up to 8 applications)
Want to incorporate a new element into your brand image or give an important Word document a professional and impactful design? Do you need a professional layout for that book you want to publish? Or a pack of templates to make your social media accounts more visually aligned with your brand image and to stand out from the rest?
We can create eye-catching designs for whatever elements you wish. That's what we're here for! Get in touch with us and tell us what you need.
Estudio Brava can provide you with unique illustrations that will help create a captivating brand identity that exudes excellence. These custom icons and brand details will improve the visual narrative of our design and ensure than your communications are impactful.
Custom icons and brand details that will enhance the visual storytelling of our design and help you have impactful communication.
